Blockchain-Based E-Commerce Platform to Help Merchants Open Shops Without Startup Capital

A startup e-commerce ecosystem is turning to blockchain to help businesses become more operationally efficient, while enabling billions of users on social media "To generate income with ease."TIPO says it has identified three major problems facing the e-commerce market today.

According to the company, many of the platforms currently dominating the industry are too focused on buying and selling when there are many other services that can benefit merchants and their loyal customers.

Looking towards the vast user bases enjoyed by the likes of Facebook, Instagram and Snapchat, TIPO argues that most visitors to such platforms haven't been able to grasp their "Limitless" monetization potential - nor have the businesses trying to reach them.

As an example of how this platform wants to help everyday social media users make money, TIPO says they would be able to become sales agents for the manufacturers and merchants of products they have purchased and loved.

While merchants would find it easy to open their very own shop without the need for a large amount of startup capital, the people who buy their products would get the chance to negotiate the best prices, receive tokens for their loyalty, and benefit from blockchain-based tracking methods which are designed to reduce the rates of counterfeit or fake products in the marketplace.

Optimizing paymentsAccording to TIPO's white paper, e-commerce businesses have been struggling to hit the happy medium between giving users the freedom to make payments online while ensuring that merchants are paid promptly.

TIPO aims to remedy this by offering "Fast and immediate transactions even during weekends or holidays" and ensuring retailers receive funds as soon as customers successfully complete a transaction.

The startup is also hoping to help other small e-tailers by reducing their shipping costs and helping the high cost of sales and marketing to tumble substantially.

Finally, the ICO itself will run from Oct 10 to Nov 10.Development on the TIPO project began in June 2017, with web development starting in August 2017 and Android development in January of this year.

Work will commence on an iOS version of the platform in October, paving the way for TIPO to be released in beta come January 2019.