Decentralized App to Give Social Media New Meaning By Rewarding Real-Life Interactions

Although these networks play a vital role in our daily lives - with research suggesting we now spend 135 minutes a day browsing and posting on such sites - a blockchain-based social platform is now trying to inject meaning into the interactions we have online by enabling physical meetings and friendships.

Kuende describes itself as a "Hybrid online-offline social network," and its main target market are millennials and Generation Z.The goal is to connect people with similar interests and gamify socialization in the real world, in the hope that users "Will create healthy, real-life connections without any costs." Explaining its objectives, Kuende says it wants community hotspots and local businesses to play a starring role in arranging these challenges - eliminating the need for excessive ads.

"Our mission grew out of seeing a world full of teenagers allowing digital interactions to replace real ones, creating significant personal harm," the company explained.

According to Kuende, the company closed their $2 million soft cap for the ICO within days.

Kuende applications for websites and smartphones are available, and the company's apps have been downloaded more than 20,000 times - and its software for Android currently enjoys a 4.8 rating on the Google Play Store.

In September, Kuende announced that Charlie Shrem - a cryptocurrency champion and early adopter of Bitcoin which it describes as "a martyr for the cause of decentralized currency" - had joined its advisory board.

Pavel Antohe, the CEO and founder of Kuende, described the meeting as "Successful far beyond what I could have imagined," adding: "A perfect chemistry formed between his vision of how the blockchain is changing the world and our vision. It was clear how it will help us make our micro-economy transparent and secure, to reward our user and help and support the mass blockchain adoption."

Antohe explained in the blog post that Shrem was passionate about Kuende because of the company's experienced team, which includes Google veterans.

Kuende plans to acquire users in the Asian market first, and says several local governments on the continent are encouraging similar offline behaviors that align perfectly with its vision.

The company says it will be the first all-in-one social media platform in the Cosmos hub, with the ledger paving the way for a "Free market internet of blockchains."